Introducing BALM
Health Hub blog

Introducing BALM

After 14 months of development, our most requested product has arrived.

Meet our third child, BALM. After our founder, Ashli first experienced perioral dermatitis from mask-wearing, the weather, and using the wrong products, she decided to develop an all-in-one BALM. She couldn’t find anything to help soothe her cracked, bleeding lips, so put it to the Yours Only community to gain some insight into what they want in a balm. The result? Aussie made, vegan, sustainable, free of honey, mint, and made without everything CLEAN + COAT is.

BALM is a quenching balm for the face + body that soothes chapped lips, dry patches, and other dramas. Developed to be super nourishing and matte — not shiny or sticky — coz glossy lips, hair and wind is never fun.

There’s quite a bit involved in developing a product. We wanted to create something sustainable, vegan, and suitable for all types of dramatic skin. From August 2020 to Feb 2022, we’ve gone through a lot of ups and downs (lots). Here’s our process of bringing you a BALM for your face, lips + body.

August 2020: 

★ Ash got severe perioral dermatitis from mask-wearing + using the wrong products

★ We asked our followers for what they’re looking for in a balm

September 2020: 

★ Started our sustainable packaging research project

★ Continued to research + build on our brief for the chemist

October 2020:

★ Briefed our design team on packing (tube + mail outs)

November 2020

★ Officially briefed in chemist

★ Contacted multiple tube suppliers (geez, it was rough)

December 2020: 

★ Approved mail out designs

★ Briefed our packaging team on our mail outs

Feb 2021: 

★ Received first BALM sample

★ Made a few tweaks to the sample, got other options and then went back + forth to the original formulation

June 2021: 

★ Ran tests to check for salicylates in BALM – none were dedicated

July 2021:

★ Ordered first sugarcane bioplastic BALM tube samples

August 2021: 

★ Applied for Vegan Australia certificate

★ Started Stability reports for the formulation (heat stability, cold stability + Freeze Thaw Test)

★ Received mail out packaging

September 2021:

★ Got approval for Vegan Australia certificate

★ Ran dermatologically testing on 50 sensitive humans

★ Officially ordered the BALM tubes and caps

★ Ran packaging compatibility testing with our production team

October 2021: 

★ Placed production order for a January tube fill

★ Reordered the hemp bags as we had to increase the size of the tube + the previous pouches didn’t fit (ouch $$$)

November: 2021: 

★ Got the final dermatologically testing approval report

★ Got all stability testing approval reports

December 2021: 

★ Waiting impatiently for our tubes to arrive, but didn’t #covid

Jan 2022: 

★ Tubes finally arrived

★ LOTS of planning!

★ FINALLY went into production

Feb 2022: 


What you can expect from BALM: 

  •  Formulated for sensitive skin
  • Helps soothe small patches of psoriasis, eczema, dermatitis and other dramas
  •  Developed based on our customers needs and recommendations
  •  Can be used on the lips, face and body
  •  Suitable for babies, through to adults
  •  Tubes are made from 100% sugarcane bioplastic
  •  Comes in a 100% hemp Yours Only pouch
  •  Dermatologically tested on hypersensitive humans, not animals
  •  By choosing BALM, you donate to allergy research at the RPAH
  •  Vegan Australia certified
  •  Suitable for those on a low food chemical diet
  •  No added parabens or sulfates
  •  Australian made